Our History
Jasmine Blue Group was founded in 2023, by Johannes Krueger and Paul Klinkhamer, two seasoned professionals who first teamed up on a venture built around an iconic brand. It required capital, strategy, and tech – the DNA of what we are today. A powerhouse that has three core in house offerings for our clients & investors.
We come from the real world - decades of building companies, managing funds, and flying high-risk missions across continents and industries. We’ve made mistakes, earned scars, and built real value the hard way.
Our Why
We started Jasmine Blue Group because we were tired of investing in noise. Our founder, Johannes B. Krueger, built and lost fortunes, flew heads of state, and survived the brutal reality of post-9/11 aviation. He didn’t just watch the markets – he lived them.
Our why is simple:
To build real businesses around timeless human needs.
To protect our families through tangible value.
To invest not in hype, but in legacy.
We do this because we know how fragile freedom is – and how powerful a well-built venture can be.
Our How
Our strategic engine is built on operational excellence – and that’s where our Founder, Paul Klinkhamer, and his team comes in. With over 25 years of international consulting in top-tier consulting (Accenture, KPMG, Monstarlab), he leads our operational playbook. He has helped governments and corporates transform – now he brings that precision to our ventures.
Our “how” is evenly simple:
Data-driven scaling
Clear KPIs
Pragmatic execution
Industry-agnostic systems that work
That’s how we turn ventures into vehicles – fast, focused, and fund-ready. We don't just advise – we builds. With data, with discipline, and with deep sector know-how.
Our What
We build businesses that matter – to people, to investors, and to the future.
Our values:
Clarity. No noise. No fluff. Just models that work.
Conviction. We don’t follow trends – we follow logic, demand, and gut.
Responsibility. For capital, for people, for what we leave behind.
Our philosophy:
Hard assets. Real revenue. Human relevance.
We don’t need to own everything – we need to scale the right things.
Our DNA:
Build around icons, not ideas
Start with revenue, not pitch decks
Operate lean, scale fast
Exit only when legacy is secured
Jasmine Blue Capital is funded with our own capital, sweat equity, and a select circle of seasoned investors who believe in us – and in what we’re building.
This is not VC as usual. This is Jasmine Blue Capital, Advisory and Ventures.
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